(Suite 117) Peel House,
30 The Downs,
Tel: 0161 667 1613
VAT Number: 241 4554 26
A great opportunity within the Marketing Department of a market leading British manufacturer. An exciting vacancy has arisen for a Marketing Manager to be part of our Marketing Team.
SYSPAL are market leaders for the innovation, design and manufacture of stainless steel and aluminium equipment for a range of hygienic industries:
Veterinary and Medical
Each of these market sector requires special marketing attention. Multi-tasking across a broad range of brands make this role both interesting and challenging.
To develop a marketing programme for each Division which facilitates the achievement of set targets and implement accordingly in line with budgetary constraints
Production of marketing collateral
Digital marketing including website, social media and paid search
Liaise with Divisional Heads to develop an appropriate marketing strategy which will facilitate the achievement of sales targets.
Implement the agreed marketing programme within budgetary constraints.
Liaise with external suppliers where necessary.
Organise all aspects of exhibitions including booking, stand layout, press coverage, coordination of build-up and breakdown, transport, accommodation, stand manning and trouble shooting.
Recommend and generate the most appropriate literature for each Division and/or range of products.
Assess and report on the need for external literature generation as appropriate.
Design email campaigns in line with the marketing programme.
Manage the coding of these emails using Visual Studio or a third party supplier.
Use analytics to analyse the results of the email campaigns.
Carry out direct advertising in line with the marketing programme.
Carry out market research to increase the company’s understanding of relevant market places.
Manage the 5 company websites using Magento and WordPress.
Manage the third party contractors for server support and hosting
Manage the production, posting and analysis of social media channels including YouTube, LinkedIn, Twitter, Facebook and Instagram
Manage the Google AdWords campaigns and Google Merchant Centre Shopping Campaign
Use Google Analytics to produce monthly reports for the Board of Directors
To understand the requirements of Search Engine Optimisation and ensure regular checks are completed and updates done where required
No formal qualifications required. A marketing or graphic design qualification would be an advantage
Skills and Knowledge
Advanced knowledge of Adobe Photoshop and Adobe InDesign
Knowledge of Magento and WordPress
Knowledge of Google Analytics and Google AdWords
Ability to multi task and prioritise work effectively
Graphic design skills with a creative approach
General marketing skills including the design of marketing material, digital marketing and exhibition planning
Developing and implementing a multi-faceted marketing programme.
Setting and managing a marketing budget
Writing and managing a marketing strategy
Experience of being involved in all aspects of marketing, reacting quickly and efficiently to requests
Experience in hands on production of marketing material
Previous line management experience desirable
Effective organisational skills, ability to work to deadlines
Bright, cheery personality
Good time and attendance, reliability and commitment
Good communication and interpersonal skills
Ability to work on own initiative
Team working skills and approach to work
Practical approach to work with good common sense
Assertive and persistent
Motivations and Expectations
Personal pride to work to ensure good results
Desire to be part of a winning team
39 hour’s basic week. Your contracted hours of work will be 8.30am – 5.00pm from Monday to Thursday and 8.30am – 4.00pm on Friday
What you`ll get in return
Health Care Plan
Life assurance Policy x 4 basic salary
Discounted gym membership
Long Service awards including additional holiday
Development and Training
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